AI Done Right (and Wrong): Real Wins, Real Risks – Bolton
AI is moving fast, but not every use case is worth the hype or the risk. This session gives Greater Manchester businesses a practical, no-nonsense view of where AI is already delivering ROI, think productivity, customer service, forecasting and smarter decision-making and where it’s creating reputational, legal and operational headaches.
We’ll share real examples, quick-win frameworks, and “red flag” scenarios to avoid, including data privacy pitfalls, hallucinations in customer-facing content, and automation that quietly damages culture and trust. Expect a balanced discussion, clear do’s and don’ts, and a checklist you can take back to your team to prioritise the right projects now.
About the Speakers:
Allan founded Nielsen & Brown to help UK SMEs adopt AI in a way that delivers real commercial value. As an independent AI strategy and delivery partner, the business supports organisations from strategy and implementation through to training and governance, remaining vendor independent throughout. Drawing on more than a decade of B2B commercial leadership, Allan focuses on practical AI adoption that delivers measurable business outcomes, recently completing a successful pilot with a family-owned business employing more than 210 people.
Nurun Nahar is an Assistant Professor of Accounting with Business based at the Greater Manchester Business School, University of Greater Manchester. Her work focuses on the intersection of technology enhanced learning and student partnerships. Nurun’s responsibilities include overseeing and advising on academic integrity, technology enhanced learning and generative AI to enhance pedagogical practices within business education. Nurun founded the open education platform TIRIgogy CPD series for equitable access to professional development in Higher Education which has a growing community of global practitioners participating in podcasts, webinars and blogs to engage in multidisciplinary evidence informed teaching. Nurun has published several scholarly outputs and presented her research work widely at various national and international conferences alongside invited guest talks and keynotes on the topics of digital literacy, pedagogical partnerships, use of generative AI and technology enhanced learning. Her recent work involved leading a whole institution collaborative project supporting AI and digital literacy skills development for all students including pre-arrival students in tertiary education.
James is an experienced Software Engineer and Leader of Engineering Teams.
He has worked across numerous technology stacks from android development and web development through to data science analytics and building distributed platforms of microservices. His approach to engineering is quality focused, with an emphasis on consistency, best practice and technical excellence.
James is a Software Engineer by training with a First Class Honours Masters degree in Software Engineering from The University of Sheffield. Throughout James’ career over the last decade he has been a hands-on-engineer through to leading multiple teams building and deploying scalable applications.
Experienced in technical leadership James has transformed poor-performing, high-attrition teams to delivering regularly and consistently. In transforming teams James has re-built team cultures, instilled best practices, embedded continuous improvement processes and empowered individuals and teams to deliver.
Stephanie is a transformation specialist with nearly a decade of experience leading large-scale change across global organisations. At Worldpay, she works in Solution Design at the intersection of Product and Operations, shaping how complex change is translated into scalable operational outcomes. In her current role, she leads a global team across the UK, US and LATAM.
A passionate advocate for innovation, Stephanie is particularly interested in the impact of AI, automation and agentic commerce on the future of payments. She is fascinated not only by what these technologies can do, but by how organisations can adopt them in ways that empower people, strengthen operations and support long-term success. It is where her transformation expertise and interest in the future of the industry naturally come together.
Combining a Law degree from the University of Liverpool, deep transformation experience and a people-first leadership style, Stephanie brings a practical and people-centred perspective on innovation and change. Drawing on her experience helping global organisations translate complex ideas into scalable solutions, she focuses on delivering meaningful outcomes that work in practice, not just on paper. She is also an active supporter of women in technology and regularly shares her experiences of leadership, neurodiversity and career development within the industry.
Martin Keelagher is the CEO of Agile Automations, a leading, Intelligent Automations business, working to automate everyday organisational processes, driving efficiency, enhancing processes and reducing cost. Martin brings over two decades of experience in international business, organisational development, strategic planning and digital transformation, to name just a few key areas.
Outside of his role in Agile Automations, Martin Keelagher is a Serial Entrepreneur, Chair, Non-Executive Director, and Board Member in various businesses spanning Security, Automation, AI, Robotics, Insurance, FinTech, InsurTech, Philanthropy, and Family Office.
Interested In The Event?
If you’re interested in attending, you can book online here.
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