Navigating IP for start-ups: a live IP audit with a fictional company
7th June 2021, 12:20 pm
Webinar: Tue, 29 June 2021, 10:00 – 11:00
At the heart of most start-up companies is a great idea, which is often the company’s most valuable asset. But without the protection of a patent or trade mark, those assets are vulnerable.
But what, exactly, can be protected by a trade mark or patent? Understanding and identifying IP can be challenging, but securing IP can be crucial for early-stage businesses looking for funding.
Our fictional start-up company has promising tech and is building a distinctive brand. Its owner is navigating the issues that real-life start-ups face, every day.
Our discussion will include:
Identifying protectable IP | Obtaining patents or trademarks, or registering designs | Common myths and misconceptions about IP | The value of IP | Other legal considerations
Please sign-up for the event in the normal way if you cannot attend but would like to receive a recording post-webinar.