Dr Amna Khan

I am  alumnus of Alliance Manchester Business School and received a prestigious corporate PhD scholarship from AstraZeneca Pharmaceuticals. It was during my master’s degree at Alliance Manchester Business School and a project on consumer behaviour that I really fell in love with the deep understanding of how consumers tick, the way they respond, shift and change.

I  teach consumer behaviour  and strategic marketing to apprenticeships, undergraduates and managers of leading household brands, MBAs from a huge cross section of industries, Government and public sector. I contribute to consumer behaviour, consumption practices and retailing research, publish in leading academic journals and present at conferences.

I am a ‘go-to’ consumer behaviour and retailing media expert, speaking to national and international media, key institutions and major retail brands. I  regularly contribute to media, including BBC, ITV, Channel 5, BBC Radio and The Conversation. You will often find me commenting on Channel 5 retailing documentaries on leading brands, most recently on Deliveroo, Tesco, Primark, Marks & Spencer, Sainsbury, TK Maxx, Aldi, Subway and Coca-Cola. As a respected and trusted source, with an engaging personality, I have contributed to over 200 appearances to date across TV, radio and print.

I am a public speaker and presenter at national & international events & conferences and a panellist for events, known for conveying complex ideas with simplicity to really engage, educate and inspire an audience.

Linked in – https://www.linkedin.com/in/dr-amna-k-6b639b1b/