Do you want fries with that?

Date: Monday 8th June 2026
Time: 10:00 AM - 12:00 PM
Location: Natwest , 1 Spinningfields Square , Manchester, M3 3AP
Cost: Free
Categories:
Member Event
SME Club

Do you want fries with that? A fun and practical session on upselling, cross-selling, and spotting additional value opportunities.

First rule of Sales Club...
Tell everyone about Sales Club, yes that's right, invite your friends and colleagues, attending this expertly run event is FREE to EVERYONE!

Event Description:
At Sales Geek, we believe growing revenue is not always about finding more customers. Often, the biggest opportunities are already sitting inside the customers, products and services you already have. In this session, we’ll explore practical ways to increase revenue by looking at price, average transaction size, transaction frequency and customer growth.

Using the simple idea of “Do you want fries with that?”, we’ll look at how businesses can use cross-sell, upsell, bundles and contracts to create more value for customers while building more predictable, profitable revenue. We’ll also touch on the importance of knowing your ideal customer and staying focused on the areas where your business can win. Expect practical thinking, simple exercises and clear ideas you can apply immediately in your own business.

Key Takeaways:

  • Understand the four main ways to increase revenue
  • See why existing customers are often the easiest place to grow sales
  • Learn how cross-sell, upsell and bundling can increase transaction value
  • Identify where contracts or subscriptions could create more predictable revenue
  • Understand why regular, justified price increases protect margin
  • Refocus on your ideal customer and the areas where your business can win most

Who Should Attend:
Founders and owner-managers, solopreneurs, and B2B service/solution providers who want clearer positioning and stronger conversion.

About the Speakers:

David Mercado Chief Geek (Greater Manchester) - Sales Geek

David is our South African born Geek. He has more than 20 years senior sales experience, managing local and global accounts, developing new markets and establishing successful new revenue streams from the USA to the Middle East. A successful sportsman, David played baseball in the 2003 Big League World Series and was scouted by the Atlanta Braves. After injury curtailed his ambitions to play in MLB he went on to play for GB and now plays recreational golf as a low single figure handicapper. So if you need help with your sales pitching, there is literally no one better placed. He will cover all your bases and help turn your prospects into home run clients!

Geek Value: Be Brave! (it had to be really)

Interested In The Event?

If you’re interested in attending, you can book online here.